For an unforgettable dining experience in Seoul, Gangnam’s private dining rooms offer intimacy and luxury. From Michelin-starred Jungsik (modern Korean) to the serene Balwoo Gongyang (Buddhist cuisine), these hidden gems cater to romantic evenings, business dinners, or special celebrations. Expect elegant settings, personalized service, and exquisite menus—often requiring advance reservations via platforms like Naver Booking or hotel concierges. Dress to impress, and budget around €70–€350 per person for a taste of Seoul’s high-end gastronomy. Perfect for those seeking discretion and indulgence in the heart of Gangnam.

In the heart of Seoul, a city that pulses with the energy of the future while whispering the secrets of dynasties past, a unique hospitality philosophy thrives. It is a model that seamlessly integrates the deep-seated Korean concept of Jeong (정) — a profound, empathetic bond and sense of heartfelt connection that is central to Korean culture — with cutting-edge innovation and cultural depth. For the global hospitality professional, Seoul is not just a destination; it is a masterclass in the future of high-touch, high-tech luxury service.

…my journey now takes me to a new chapter—Asia, with stops in Taiwan, Vietnam and South Korea.
In this next part of the Luxury Unveiled series, I’ll be exploring the unique hospitality of these three incredible countries, each offering its own mix of tradition, warmth, and modern flair. From the welcoming nature of Taiwan to the rich cultural experiences in Vietnam, and the thoughtful, detail- oriented service in South Korea, I’ll be diving into what makes the guest experience in these places so special.